Following the Gold EFFIE win, the Aboriginal Immunisation campaign was one of only three Australian entries to be awarded at the international AME awards.
The AME Awards honours international work that demonstrates ground-breaking solutions to challenging marketing problems. To earn a coveted AME Award, an entry must exhibit specific marketing goals and objectives accomplished through creative execution and strategic planning.
Entries are judged by an international panel of top interactive and multidisciplinary marketers, media planners, strategy directors, social media experts, and creative directors.
On the win, Showpony’s Group Creative Director said, “We’re all incredibly proud to have this campaign recognised at an international level”.
“It's a testament to what a brave client and strategically driven creative can achieve. This award belongs to SA Health as much as it does to us”.