Cannes finalist for Ambos


It’s the gift that keeps on giving. First our online film, “I can’t fight for your mate’s life if I’m fighting for my own” goes viral, then we have a 42% reduction in violent incidents against paramedics and finally it picks up awards at AADC, Global, W3, NY Festivals and Mobius.

Now it’s won a finalist award at the Cannes Lions awards, the worlds biggest advertising award show. 

We’re delighted to see work that is so effective also get acknowledged for its creativity. The award is a credit to SA Health’s marketing team, particularly Lee Tregloan who championed the idea, film makers Sam Wark and Nicola Tate who worked really hard to generate the authenticity required and the talented people at Showpony who came up with the concept.