While the Supercars remain the beating heart of the Clipsal 500 Adelaide, over the years it has evolved into an absolute monster of a show with the addition of events like Stadium Super Trucks and the Enduro-X Bikes. The Clipsal 500 Adelaide management team were keen to communicate the changing nature of the event and we we’re more than happy to help ‘unleash the beast’ with our latest campaign. Taking over 6 weeks to create, SA based VFX company Resin smashed the animation while LA based sound designers Yessian took the awesome vision to a whole new level.
The campaign launched across cinema, TV, digital, radio, press and outdoor.
